The cheapest WooCommerce store I have ever shipped cost $0 in software and $7,400 in my time. That gap between the headline and the invoice is what every guide answering “is WooCommerce free” refuses to put on paper. Yes, the plugin at wordpress.org/plugins/woocommerce is free and always will be. No, that does not make your […]
The first thing I tell clients who ask is WooCommerce safe is that the core plugin has shipped fewer critical CVEs in the last 5 years than three Shopify apps I audited this year. That answer surprises people, because the FUD around self-hosted commerce is industrial-grade. After 8 years building WooCommerce stores, including a fashion […]
The health and wellness industry hit $6.8 trillion globally in 2024, and honestly, a huge chunk of that growth happened online. If you’ve been wondering why so many supplement brands, fitness companies, and wellness startups seem to pop up overnight—Shopify is usually the engine behind them. But here’s the thing: just having a Shopify store […]
